Posts Tagged ‘event planning’

Smith Haughey & 834 Receive 2012 Gold PRoof Award

Monday, April 30th, 2012

Grand Rapids, Mich., April 26, 2012 — Smith Haughey Rice & Roegge’s marketing department and 834 Design & Marketing have been honored with the 2012 “Gold PRoof Award” in the category of reputation and brand management for their work on the Flat Iron Building public relations campaign.

The campaign brought awareness to the firm during its move to the Flat Iron Building. The year long campaign engaged the community through media relations, social media strategy, events, branding, advertising and tours of the Flat Iron Building.

According to the West Michigan Public Relations Society of America (WMPRSA), these awards represent the definition of public relations, specifically choosing those who effectively display a management function that establishes mutually beneficial relations between an organization and the public on whom its success or failure depends. Recipients must have demonstrated outstanding leadership skills, innovation and creativity in a project in order to receive this award. In addition, entries need to include research, plan, execution and evaluation sections in order to be considered. Each entry is carefully judged by another PRSA chapter.

Awards were given out at the 27th annual PRoof Awards celebration on April 25th at the Goei Center in Grand Rapids. There, local public relations practitioners gathered to celebrate their accomplishments on both local and national levels.

Smith Haughey Rice & Roegge has been helping our clients overcome challenges and take advantage of opportunities since 1941. With offices in Ann Arbor, Grand Rapids, and Traverse City, and more than 85 attorneys and counselors, we offer some of the most comprehensive legal experience available. For more information about the firm, call 231.929.4878 or visit www.shrr.com.

Dining Out For Life Kick-Off Reception

Wednesday, April 18th, 2012

We love events and we love them even more when they are for amazing organizations like the Grand Rapids Red Project.

We had the privilege of planning the first ever, Dining Out For Life sponsor and restaurant kick-off party. It was important for the organization to recognize the amazing sponsors and participating restaurants that are giving so generously of their time and money to support HIV/AIDS services in our local community.

View the event photos here.

Venue: Haworth, MoDiv space

Caterer: Skywalk Deli

Cordials: Brewery Vivant, Art of the Table

Floral Arrangements: Haworth

Hostess: Valerie Lego, WZZM 13 and Tami VandenBerg, board president, The Grand Rapids Red Project

Graphics: Chris Koens

Printing: FastSigns

We were able to unveil the 2012 promo videos at the event, you can view them below. 834 had the privilege of working with Scopitone VidBox again to create the below 2 videos. Great work guys!

Show your love for Gina’s

Wednesday, February 22nd, 2012

I often say that I love our client,  because without a doubt it is true. We have had the pleasure of working with a local downtown business that has been paving the way for other downtown businesses for years. Gina’s Boutique specializes in bringing trendy, affordable and unique fashions to Grand Rapids through exclusive, contemporary clothing and accessories.

The owner, Gina VanGessel brought 834 on board to develop an overall marketing plan, social media strategy, email marketing outreach and design of a new online store. We have also been implementing the strategies that we have developed and that ranges from managing social media accounts, running contests, giveaways, email messaging and design as well as event planning.

The most recent contest that Gina is running is a video contest that asks Facebook fans to submit a 15 second video that explains how that person loves Gina and what word they feel describes the boutique. The winner will receive some AMAZING prizes. You can view the information on their Facebook page here.

We have also partnered with several local fashionistas to judge the video entries. Find out who they are here. The Mode Life also ran a great article on the contest, check it out.

You can still enter to win…so do it while you can. Oh and while I am at it, support local.

A Grand Event

Sunday, January 8th, 2012

In the new year we had the privilege of being able to work with another woman-owned business, Grand Events LLC. Grand Events owner, Cecily Near puts on several events a year with the most recent being the Grand Rapids Antiques Market.

For 2012, Cecily brought 834 in to manage the design, public relations and sponsorship. We were able to bring in Goodwill Industries of Greater Grand Rapids as a new sponsor as well as work with Stellafly on video and photography to capture all of the unique features of the event.

For the public relations portion, the 834 team worked hard in conjunction with Grand Events LLC to promote the event. Check out the below coverage:

Fox 17 with Emily Richett

WGVU with Shelley Irwin

EightWest with Goodwill of Greater Grand Rapids

The Grand Rapids Press

Stellafly

Grand Rapids Press – Gonzo’s Top Five

Grand Rapids Press - Grand Rapids Antiques Marketing Comes to DeVos Place on Saturday, Sunday

Grand Rapids Press – DeVos Place transformed into the ultimate antique shop for Grand Rapids Antiques Market

The Rapidian – Grand Rapids Antiques Market

Not only was this a great event with great organizations and people involved, but we had a lot of fun! Did we mention that we may have found a few amazing vintage finds. To find out how you can get involved or to sign-up to sponsor next year (we promise you won’t be disappointed) go to www.grandrapidsantiquesmarket.com or email info@grandeventsllc.com

Promotional Video that we had the honor of working with Stellafly Media on:

 

Grand Rapids Antique Market from stellafly social media on Vimeo.

Success is a team effort. Meet the vendors we love.

Tuesday, October 11th, 2011

Over the years, 834 has formed many relationships with vendors from all service areas. From video to print t0 large format printing to window sticks to direct mail to digital printing to…well you get the picture.

We want to take the below space to give those we love and are completely loyal to a big shout-out. Thanks for hitting our deadlines and our client’s deadlines and dealing with us during the event season. We think you rock.

We make a great team.

DVS Creative:

We have been working with DVS Creative for years, before they were Creative and we were 834.  Let’s just say, they are a very fun bunch. As any marketing professional knows, video projects can be time-consuming, consist of very long days on set and in the editing suite. Working with DVS is something, we at 834 really look forward to. The guys are funny (they laugh at our jokes), laid back, on task, quick to respond and always willing to go the extra mile.

So to Mike and Corey and the rest of the team at DVS Creative – thanks. You guys really are awesome.

Agio Imaging:

Need large format printing turned around in record time? Call the guys at Agio Imaging, not only do they hit every deadline we throw their way, they also go out of their way to install and deliver. We have called them many times for a last minute backdrop for a stage or a photo booth and they always accommodated.

You might remember the Betty Ford event we planned for Alliance for Health. The addition of the photo of Betty behind the stage, made for great PR and a photo back drop for all the video journalists and photographers. Thanks to John C, for always taking the time and going the extra mile to make our life easier.

Diversified Data:

Our experience with these guys, is only one event or project. However, there willingness to work with us on our Flat Iron Building Stanley cut-outs was phenomenal.  Having a vendor that could take our graphic file, router around it, create a stand that would hold good ‘ol Stanley, as well as use a material that would stand-up to the elements was priceless.

Don’t just take our word for it, ask Stanley via Twitter – @stanleyflatiron. We also like the fact that one of our favorite people (Jeff Tow, member of 834′s virtual team, created their website).

Custom Printers:

We work with a lot of printers at 834, and choosing just one to endorse is virtually impossible. However, our man Dave Hendrickson at Custom Printers is perhaps one of the friendliest, most well-versed paper connoisseurs, go out-of-the-way to make your life easier people we have ever had the privilege to work with.

Whether it be business cards, a direct mailer, brochure or something more complex; Dave always brings ideas to the table. We have never not gone with a paper he suggested. Thanks to Dave and Custom Printers for dealing with our last-minute, crazy requests.

WorkSighted:

We are sure most of you are familiar with this entrepreneurial company, but if not, you are now. Our relationship with WorkSighted began before 834 was launched and before WorkSighted branched out with another company, Blue Sky Sessions. Since then, we have had the pleasure to work with both entities and been extremely pleased.

Whenever we reach out to WorkSighted, we are met with an immediate reply and the majority of time they pass along info that is helpful to both us and our clients without a question. We highly recommend WorkSighted for all of a company’s IT needs, whether you be a small, medium or large business. The team is friendly, energetic, fun and extremely knowledgeable.

In fact, they set us up on the Google platform and assisted us in syncing everything with Microsoft Office. You guys are top-notch (yep, we just said that).

For all of those that we missed, you are in our hearts and minds (and future blog posts).