Posts Tagged ‘Grand Rapids’

Two Words

Tuesday, May 8th, 2012

By: Danielle Josephine DeWitt, guest contributor

When you were young and learning your first words, more than likely there were a few key phrases your parents taught you early on. “Hello.” “Goodbye.” “I Love You.” “Please.”

And my personal favorite, “Thank You.” Two words. So important.

Funny how we often forget that last one. In a world where we are constantly searching for the most efficient ways to communicate, it has become increasingly common to leave out the oh-so-important “thank you.”

Our search for efficiency has been driven by the instant gratification of email and social media. We are communicating in a world where “140 characters or less” seems to be a general rule. We prefer to text rather than call, email rather than write letters. In our desire for rapid communication, it is easy to forget the most valuable words.

I can’t tell you how often I have been out lately and have seen so many miss the opportunity to say thank you. The server in a restaurant, the cashier at the store, the stranger who asked for directions downtown…so when I do hear a thank you and other words of appreciation, they are so much more impactful.

Think about your day and how often you have the opportunity to thank—or be thankful for—someone or something. Do you express it? We tend to take people and things for granted. There are people in our lives who we see every day, and there are things that we have that seem insignificant in the grand scheme of life. Maybe it’s a matter of finding 10 people and/or things to be thankful for each day and express that thanks either out loud, through a handwritten note, or even a quick email. It doesn’t have to be a grand gesture every time, but those words mean a lot.

Thank your customers, your clients. Be thankful for that job you have and the roof that is over your head. Tell those close to you that you are thankful for their support. Don’t take these things for granted. And don’t wait to say thank you. It’s just two words, but they are two very valuable words to those who hear them.

And thank YOU for taking the time to read this post.

 

Smith Haughey & 834 Receive 2012 Gold PRoof Award

Monday, April 30th, 2012

Grand Rapids, Mich., April 26, 2012 — Smith Haughey Rice & Roegge’s marketing department and 834 Design & Marketing have been honored with the 2012 “Gold PRoof Award” in the category of reputation and brand management for their work on the Flat Iron Building public relations campaign.

The campaign brought awareness to the firm during its move to the Flat Iron Building. The year long campaign engaged the community through media relations, social media strategy, events, branding, advertising and tours of the Flat Iron Building.

According to the West Michigan Public Relations Society of America (WMPRSA), these awards represent the definition of public relations, specifically choosing those who effectively display a management function that establishes mutually beneficial relations between an organization and the public on whom its success or failure depends. Recipients must have demonstrated outstanding leadership skills, innovation and creativity in a project in order to receive this award. In addition, entries need to include research, plan, execution and evaluation sections in order to be considered. Each entry is carefully judged by another PRSA chapter.

Awards were given out at the 27th annual PRoof Awards celebration on April 25th at the Goei Center in Grand Rapids. There, local public relations practitioners gathered to celebrate their accomplishments on both local and national levels.

Smith Haughey Rice & Roegge has been helping our clients overcome challenges and take advantage of opportunities since 1941. With offices in Ann Arbor, Grand Rapids, and Traverse City, and more than 85 attorneys and counselors, we offer some of the most comprehensive legal experience available. For more information about the firm, call 231.929.4878 or visit www.shrr.com.

Dining Out For Life Kick-Off Reception

Wednesday, April 18th, 2012

We love events and we love them even more when they are for amazing organizations like the Grand Rapids Red Project.

We had the privilege of planning the first ever, Dining Out For Life sponsor and restaurant kick-off party. It was important for the organization to recognize the amazing sponsors and participating restaurants that are giving so generously of their time and money to support HIV/AIDS services in our local community.

View the event photos here.

Venue: Haworth, MoDiv space

Caterer: Skywalk Deli

Cordials: Brewery Vivant, Art of the Table

Floral Arrangements: Haworth

Hostess: Valerie Lego, WZZM 13 and Tami VandenBerg, board president, The Grand Rapids Red Project

Graphics: Chris Koens

Printing: FastSigns

We were able to unveil the 2012 promo videos at the event, you can view them below. 834 had the privilege of working with Scopitone VidBox again to create the below 2 videos. Great work guys!

Better late…than never – Your Biz, Your Town

Tuesday, April 3rd, 2012

To be honest, I completely forgot to write a recap for the March 30th, Your Biz, Your Town…and for that I feel truly terrible. Shelley and I had some great guests and it is only fair to them and all of you that you receive a proper recap.

On the March 30th edition of Your Biz, Your Town on the WGVU Morning Show with Shelley Irwin, we welcomed the American Cancer Society to chat about Relay For Life as well as the first all women magazine – West Michigan Woman.

Relay for Life Downtown Grand Rapids is only 66 days away. The event is planned by an extremely hardworking committee and whether you plan to participate or you just want to donate, I encourage you to check out the schedule of events and show your support to our local American Cancer Society. Visit their website here.

Follow them on Twitter: @Relay4LifeGR

Like them on Facebook: /rflgr

Shelley and I also had the privilege of chatting with West Michigan Woman, the first online and print magazine for women, about women and by women. A great concept, and a welcome edition to Grand Rapids.

WestMichiganWoman.com is one of few online lifestyle sources focused on the West Michigan area and that is dedicated to professional and influential women.

The site and magazine focus on providing timely and relevant content that will appeal to professional and influential women in the West Michigan area on topics ranging from career to home.

Follow them on Twitter: @westmiwoman

Like them on Facebook: /westmichiganwoman

To listen to the full show, click here.

Show your love for Gina’s

Wednesday, February 22nd, 2012

I often say that I love our client,  because without a doubt it is true. We have had the pleasure of working with a local downtown business that has been paving the way for other downtown businesses for years. Gina’s Boutique specializes in bringing trendy, affordable and unique fashions to Grand Rapids through exclusive, contemporary clothing and accessories.

The owner, Gina VanGessel brought 834 on board to develop an overall marketing plan, social media strategy, email marketing outreach and design of a new online store. We have also been implementing the strategies that we have developed and that ranges from managing social media accounts, running contests, giveaways, email messaging and design as well as event planning.

The most recent contest that Gina is running is a video contest that asks Facebook fans to submit a 15 second video that explains how that person loves Gina and what word they feel describes the boutique. The winner will receive some AMAZING prizes. You can view the information on their Facebook page here.

We have also partnered with several local fashionistas to judge the video entries. Find out who they are here. The Mode Life also ran a great article on the contest, check it out.

You can still enter to win…so do it while you can. Oh and while I am at it, support local.