In the new year we had the privilege of being able to work with another woman-owned business, Grand Events LLC. Grand Events owner, Cecily Near puts on several events a year with the most recent being the Grand Rapids Antiques Market.
For 2012, Cecily brought 834 in to manage the design, public relations and sponsorship. We were able to bring in Goodwill Industries of Greater Grand Rapids as a new sponsor as well as work with Stellafly on video and photography to capture all of the unique features of the event.
For the public relations portion, the 834 team worked hard in conjunction with Grand Events LLC to promote the event. Check out the below coverage:
Fox 17 with Emily Richett
WGVU with Shelley Irwin
EightWest with Goodwill of Greater Grand Rapids
The Grand Rapids Press
Stellafly
Grand Rapids Press – Gonzo’s Top Five
Grand Rapids Press - Grand Rapids Antiques Marketing Comes to DeVos Place on Saturday, Sunday
Grand Rapids Press – DeVos Place transformed into the ultimate antique shop for Grand Rapids Antiques Market
The Rapidian – Grand Rapids Antiques Market
Not only was this a great event with great organizations and people involved, but we had a lot of fun! Did we mention that we may have found a few amazing vintage finds. To find out how you can get involved or to sign-up to sponsor next year (we promise you won’t be disappointed) go to www.grandrapidsantiquesmarket.com or email info@grandeventsllc.com
Promotional Video that we had the honor of working with Stellafly Media on:
Grand Rapids Antique Market from stellafly social media on Vimeo.
PR is so important to the success of any campaign, and should be weaved into all aspects of a company’s marketing.
