834 Designs and Marketing » strategy http://834design.com It's About You Tue, 15 May 2012 09:16:38 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Shut up whiner, no one cares. http://834design.com/2012/05/02/shut-up-whiner-no-one-cares/ http://834design.com/2012/05/02/shut-up-whiner-no-one-cares/#comments Wed, 02 May 2012 14:26:39 +0000 kimb http://834design.com/?p=1082 This phrase drew me back to the social media webinar I had, until that moment, drifted away from – repulsed by the presenter’s cutesy font choice for her slides.

I had mistakenly thought I was too smart, too cool, too…

]]> http://834design.com/2012/05/02/shut-up-whiner-no-one-cares/feed/ 1 Smith Haughey & 834 Receive 2012 Gold PRoof Award http://834design.com/2012/04/30/smith-haughey-834-receive-2012-gold-proof-award/ http://834design.com/2012/04/30/smith-haughey-834-receive-2012-gold-proof-award/#comments Mon, 30 Apr 2012 16:13:16 +0000 kimb http://834design.com/?p=1074 Grand Rapids, Mich., April 26, 2012 — Smith Haughey Rice & Roegge’s marketing department and 834 Design & Marketing have been honored with the 2012 “Gold PRoof Award” in the category of reputation and brand management for their work on…

]]> http://834design.com/2012/04/30/smith-haughey-834-receive-2012-gold-proof-award/feed/ 0 Reflect, Resolve and Ramp it up! http://834design.com/2012/01/03/reflect-resolve-and-ramp-it-up/ http://834design.com/2012/01/03/reflect-resolve-and-ramp-it-up/#comments Tue, 03 Jan 2012 19:44:58 +0000 kimb http://834design.com/?p=862 I am not the type to continually wish people Happy New Year or make resolutions, however as a small business owner the new year is a time to reflect, resolve and ramp up your strategy.

At 834 we use the…

]]> http://834design.com/2012/01/03/reflect-resolve-and-ramp-it-up/feed/ 1 A letter to small businesses http://834design.com/2011/12/19/a-letter-to-small-businesses/ http://834design.com/2011/12/19/a-letter-to-small-businesses/#comments Mon, 19 Dec 2011 15:44:08 +0000 kimb http://834design.com/?p=858 Dear Small Business Owner:

There are companies thriving in this economy, including many small businesses.  In a highly competitive market, effective marketing can make a huge difference in the bottom line and contribute to a strong bottom line.   There are…

]]> http://834design.com/2011/12/19/a-letter-to-small-businesses/feed/ 0 Marketing Yourself & Your Business http://834design.com/2010/02/05/marketing-yourself-your-business/ http://834design.com/2010/02/05/marketing-yourself-your-business/#comments Fri, 05 Feb 2010 17:56:26 +0000 admin http://834design.com/?p=582 I am looking forward to participating in a panel discussion through the Grand Rapids Chamber of Commerce titled “Marketing Yourself & Business”.

The topic could not be more timely, as many small businesses are struggling to determine the value in…

]]> http://834design.com/2010/02/05/marketing-yourself-your-business/feed/ 0 Building Your Personal Brand http://834design.com/2010/01/19/building-your-personal-brand/ http://834design.com/2010/01/19/building-your-personal-brand/#comments Wed, 20 Jan 2010 03:28:21 +0000 admin http://834design.com/?p=573 Today I had the pleasure of speaking on personal brand at the Grand Rapids Young Professional’s Personal Growth Series. The topic – “Building Your Personal Brand”.

Few people realize that you are your brand and your actions, appearance, and conversations…

]]> http://834design.com/2010/01/19/building-your-personal-brand/feed/ 0 2010 – World Domination? http://834design.com/2009/12/07/2010-world-domination/ http://834design.com/2009/12/07/2010-world-domination/#comments Mon, 07 Dec 2009 20:41:19 +0000 admin http://834design.com/?p=559 It is that time of year again, when companies need to look back on the past year and analyze what worked and what didn’t. Then the dreaded year planning. The longer you put it off, the more it will haunt…

]]> http://834design.com/2009/12/07/2010-world-domination/feed/ 0 Keystone Solutions Group – A new brand http://834design.com/2009/10/28/keystone-solutions-group-a-new-brand/ http://834design.com/2009/10/28/keystone-solutions-group-a-new-brand/#comments Wed, 28 Oct 2009 14:34:29 +0000 admin http://834design.com/?p=472 Industry:

Life Science, Medical Device, Product Development, Manufacturing

Client:

Keystone Solutions Group (www.keystone-pd.com)

Services Performed:

Design, Public Relations, Branding, Marketing Strategy and more

Description:

834 worked with Keystone to develop a new brand, logo, marketing collateral and overall marketing plan…

]]> http://834design.com/2009/10/28/keystone-solutions-group-a-new-brand/feed/ 0 Creating a new identity http://834design.com/2009/10/28/creating-a-new-identity/ http://834design.com/2009/10/28/creating-a-new-identity/#comments Wed, 28 Oct 2009 14:03:25 +0000 admin http://834design.com/?p=426 Industry:

Refractory, Infrastructure, Construction

Client:

Empire Solutions

Services Performed:

Develop overall marketing plan, PR campaign to re-introduce company to local community, logo design, branding, marketing collateral and more.

Description:

Re-brand Empire Refractory Services to Empire Solutions to differentiate the company…

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